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Marketing to China in China and from China, Volume 24, Issue 4"This e-book features six articles - five of which focus on China or its near neighbors. Titles include: ""marketing to Chinese consumers"" and ""The globalization of Chinese brands""" Author: Pickton, Keith Crosier & David (ed.) ISBN: 9781846630422
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| Stockist | Catalog Book Title | Price | Buy Now |
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| eBooks | Marketing to China in China and from China, Volume 24, Issue 4 | $199.00 | Visit Store |
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Special Issue on E-Learning in ChinaThis ebook collects eight articles that describe various aspects of e-learning in China. These articles span a fairly wide spectrum of e-learning, ranging from a general overview (article #1) of and teachers’ perceptions (#2) on e-leaning in Chi |
$199.00 More Information |
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Socialist China, Capitalist ChinaFocusing on why social tensions have arisen despite economic prosperity and how the state is responding, this book presents rich, original data about many of the social challenges facing China, including rural-urban migration, unemployment, the healt |
$80.00 More Information |
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Marketing in ChinaIn einer globalisierten Welt beginnen die Grenzen zu verschwimmen, und die Konsumenten in den einzelnen Ländern weisen mittlerweile zahlreiche Ähnlichkeiten auf. Der globale Konsument - mit gleichen Wünschen und Bedürfnissen hingegen - gehört mo |
$44.54 More Information |
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